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November 2009 – Building a Home Base
“Hell, there are no rules here-we’re trying to accomplish something.” – Thomas Edison, tweeted by @rapidbi Mike Morrison Thanks for stopping by to read the November 2009 newsletter, and a special...
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March 2011 – The Scouting Report
What’s our secret for keeping up with all of the rapid changes in technology and social media? A combination of being immersed in the space (hey, we’re geeks, we think this stuff is FUN) and our...
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June 2011 – You want it, you got it!
You’ve been asking for it, and now we’re bringing it to you…. Not everyone wants our full six-week online course in social media for destination marketing, but they would like some of the detailed...
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August 2011 – Want some earned media? You’re soaking in it
What others often call “blogger outreach,” we like to call “finding your online champions” …. people who love your town as much as you do, but probably have no idea what goes on at a CVB, DMO, Tourist...
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June/July 2012 – Social media and SEO
One of the many reasons to embrace social media is its power to boost SEO (Search Engine Optimization) so that prospective visitors and guests are more likely to find you online via search engines. Way...
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eTourism Summit – Small and Mighty Tourism Conference Rules
Right off the bat we have to say, “eTourism Summit is one tourism conference you really should attend!” While we all attend a variety of tourism conferences and educational events throughout the...
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Does social media bring more visitors?
Waiting for tourists on Mackinac Island in Michigan (courtesy dailyinvention on Flickr CC) Does all of your hard work in social media really make people more likely to visit? In 2009 (the same year...
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5 destination marketing trends for 2014
Hashtag sandwich ingredients combine online and offline communications at MeltKraft Artisanal Grilled Cheese in Reading Terminal Market, Philadelphia, Pennsylvania (photo by Sheila Scarborough)...
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How to expand your marketing department by the hundreds
If you are lucky enough to have a marketing department – hooray! For most of us, though, our marketing departments consist of 1 or 2 people and we’re constantly scrambling to stay ahead of the game....
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How chocolate milkshakes give you more content in less time
Chocolate milkshake (courtesy Danny Huizinga Flickr Creative Commons) Who the heck has time to deal with social media? YOU do, if you play your content-creation cards right. The secret to success is to...
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3 things to accomplish before 2015
Missouri race at a picnic, about 1920 (courtesy Missouri State Archives on Flickr Commons) We get it. The last thing you need right now is more To Do on your “List of Stuff To Finish By Dec 31, 2014.”...
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Social media marketing for group tour operators
Busy UK tour guide (courtesy seligr on Flickr CC) The opportunity is waiting for you. 3 issues we see with group tour operators and social media: too many think their market isn’t using social, too...
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Get more organic reach for your Facebook Page
The post Get more organic reach for your Facebook Page appeared first on Social media training for tourism and hospitality | Tourism Currents. Getting more organic reach for a Facebook Page can feel...
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Time to hire a video pro? Two DMOs explain why they did.
The post Time to hire a video pro? Two DMOs explain why they did. appeared first on Social media training for tourism and hospitality | Tourism Currents. Things to do around Oklahoma City; screenshot...
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Why can’t I tag on Facebook?
The post Why can’t I tag on Facebook? appeared first on Social media training for tourism and hospitality | Tourism Currents. We get this question during almost every social media workshop Q&A And...
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How to measure Facebook Page engagement
The post How to measure Facebook Page engagement appeared first on Social media training for tourism and hospitality | Tourism Currents. Does thinking about Big Data give you a Big Headache? You know...
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Facebook Page posts not being seen? Show followers how to See First
The post Facebook Page posts not being seen? Show followers how to See First appeared first on Tourism Currents. The “See First” option that your Page followers can select, to ensure that they always...
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How to use Facebook to reach visitors worldwide: a case study
The post How to use Facebook to reach visitors worldwide: a case study appeared first on Tourism Currents. Looking for ways to reach out to international visitors? Try a targeted Facebook Sponsored...
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The best times to post on your Facebook Page
The post The best times to post on your Facebook Page appeared first on Tourism Currents. Sheila and Leslie explore Wheeler Park in Oklahoma City before speaking at the OTIA (Oklahoma Travel Industry...
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5 ways social media helps small business tourism partners
The post 5 ways social media helps small business tourism partners appeared first on Tourism Currents. We ❤ small business tourism partners! Leslie McLellan from Tourism Currents shoots a video...
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